Our Approach
An analytical approach, built for concrete decisions.
We start from your commercial challenges, ground our analysis in the data available and deliver prioritized recommendations your teams can act on.
Four phases, one common thread
Discovery & Business Understanding
Your brand, your offer, your objectives, your constraints and your organization. We frame the questions the analysis needs to answer.
- Objective framing
- Information gathering
- Analysis scope
Marketplace & Performance Analysis
Catalog, content, visibility, conversion, advertising and profitability: we identify strengths, obstacles and gaps.
- Catalog & KPI analysis
- Economic scenarios
- Performance drivers
Strategic Recommendations
Formalized recommendations, prioritized by expected impact, effort and dependencies on other workstreams.
- Prioritized recommendations
- Strategic report
- Debrief session
Action Plan & Execution
A concrete action plan, with hands-on implementation support if you want it.
- Roadmap
- Operational support
- Action tracking
In-house tool
Marketplace Audit Studio
To structure our diagnostics, we built our own analysis tool. It helps us formalize each step in a rigorous, repeatable way and produce clear deliverables.
What it helps us do
- 01Structure client information
- 02Analyze the catalog and selected KPIs
- 03Calculate economic scenarios
- 04Assess performance drivers
- 05Formalize recommendations
- 06Prepare strategic reports
- 07Generate PDF reports in French and English
What it is not
- An internal tool: it is not offered to clients as software.
- It is not automatically connected to Amazon, TikTok Shop or Shopify: data is shared with us, then checked.
- It is not an autonomous artificial intelligence: every analysis and recommendation is validated by the consultant.
Sample deliverable
What a diagnostic summary looks like
A readable overview: the areas analyzed, their maturity level and the resulting priorities.
Diagnostic summary
Fictional brand — Beauty category
Maturity by area
- Catalog
- Content
- Visibility
- Advertising
- Profitability
Illustrative scale from 1 to 5
Priorities
- P1Complete the content of key products
- P1Restructure Sponsored Products campaigns
- P2Streamline catalog variations
Looking for a structured view of your sales channels?
Let’s start by understanding your situation.
Let’s talk